How much is professional whitening?


Navigating The ‘Aisle Of Confusion’ To Whiten Your Teeth

Surface stains from things like coffee, tea, tobacco and red wine can be lightened with routine brushing, flossing and professional cleaning in the dental office. But deeper stains that come with age and damage to the tooth require bleaching agents or veneers. Katherine Streeter for NPR hide caption

toggle caption Katherine Streeter for NPR

Surface stains from things like coffee, tea, tobacco and red wine can be lightened with routine brushing, flossing and professional cleaning in the dental office. But deeper stains that come with age and damage to the tooth require bleaching agents or veneers.

Katherine Streeter for NPR

Walk down the aisle of your local pharmacy or grocery store and you’ll be bombarded by a dizzying array of bleaching products, from gels and strips to paint-on bleach.

Cosmetic tooth bleaching is a $3.2 billion global industry, according to market analysts, and it’s getting bigger fast. It’s easy to see why. Strikingly white, bright smiles dominate TV and social media, and people tend to prefer the bright teeth of youth rather than those that have been yellowed by trauma or age.

But if you decide that you, too, want a brighter smile, it’s hard to know where to start.

“I’m a dentist, but I’m also a consumer and I can certainly get confused by all the products,” says Ruchi Sahota who practices in Fremont, Calif. A colleague of hers describes the tooth product aisle in stores as the “dental aisle of confusion,” because there are so many options. “You can easily get bewildered standing there trying to figure out which option is the best,” she says.

The dilemma isn’t helped by regulators. Tooth whitening products don’t need approval from the Food and Drug Administration before hitting the market, because the agency considers them “cosmetic,” a designation that’s much more lightly regulated than drugs. And, the FDA says it has not determined that any ingredients contained in currently marketed products are unsafe.

The American Dental Association does offer some guidance in choosing a bleaching product — its ADA seal of acceptance. “The seal is rooted in science,” says chemist Jamie Spomer, director of the ADA’s seal of acceptance program; she notes that when a manufacturer applies for the seal, an independent panel of dentists analyzes the company’s data and sometimes performs studies of their own.

The seal is a “symbol that an independent panel reviewed and approved the product for its safety and effectiveness,” Spomer says. Many toothpastes carry the ADA seal. So far only one over-the-counter-bleaching product does — Crest 3D White Glamorous White Whitestrips.

Even so, Sahota says many over-the-counter products that don’t carry the seal can still be effective if used as directed. Most cause some tooth sensitivity during the bleaching process, but that goes away once the process is complete, she says. Depending on which product is used, bleaching can take anywhere from two to six weeks.

And, if you’re not careful, Sahota says the products can leak onto the gums, causing inflammation and “extra sensitivity” to pressure, temperature and touch.

A safer but more costly option might be to buy a custom-made tray from your dentist, Sahota says. Unlike the one-size-fits-all trays sold over the counter, a dentist makes the tray “just for you” she says.

The tray hugs the teeth and ensures the gel is kept where it should be and is evenly applied. The kits cost about $400; this at-home whitening process can take up to four weeks, depending on how stained the teeth are to begin with. Generally, the trays are worn for one or two hours a day.

If you want an even faster route, you’ll have to pay more. Bleaching in the dental office can run more than $1,000, but results are quick and more dramatic. Dentists use bleaching gels that rely on high concentrations of hydrogen peroxide (up to 40 percent hydrogen peroxide, compared to a 5 to 6 percent concentration in drugstore kits and a 10 to 15 percent solution in the home-kits from dentists).

So the whole process in the dentist’s office can take just an hour or two to complete. And because the peroxide concentrations used there are much higher, the results can be many shades lighter than with take-home kits and over-the-counter products.

An important caveat: Insurance companies consider in-office teeth whitening “cosmetic” so the procedures are almost never covered.

Nonetheless, more Americans are opting for in-office whitening. In 2015, in-office bleaching procedures rose 29 percent over the year before, according to an American Academy of Cosmetic Dentistry survey. And there’s at least a little evidence that the whiter the smile the more attractive the person – in a 2012 study both men and women said they prefer white teeth when choosing a mate.

But go to the dentist before you start bleaching, says Ada Cooper, a New York City dentist.

“Tooth discoloration can be caused by cavities and other oral problems,” she says. “It’s more important to maintain healthy teeth.”

It’s also important to note that not all stains are the same. Some are mostly on the surface of the teeth and come from consuming lots of dark colored liquids like coffee, tea and red wine, as well as foods with vibrant yellow spices like turmeric. The tar and nicotine from cigarettes are also huge culprits. Often surface stains can be diminished by routine brushing, flossing and biannual professional cleaning in the dentist’s office.

Unfortunately, there are deeper stains you just can’t avoid by being careful about what you eat and drink. These come with aging and years of chewing, which causes millions of tiny cracks in the outer enamel of the tooth. These cracks can fill up with stain. On top of that, the thinning enamel can allow the yellow core of the tooth to become more visible. Grinding teeth at night and brushing too hard can also weaken and thin tooth enamel. Bleaching agents can penetrate these deeper stains and turn the tooth whiter — typically two to seven shades lighter.

There are some discolorations that just can’t be bleached away. Trauma to a tooth — such as a chip or break — can also permanently discolor it from the inside, and stains from ingesting the antibiotic tetracycline or large amounts of fluoride are also permanent. In these cases, the only option for whiter teeth is a crown or veneer.

All types of bleaching — whether over-the-counter, take-home kits or in the dental office — are temporary, requiring touch-ups at some point. As for homespun remedies promoted online, in social media and in magazines as being “natural whitening” agents (including charcoal, baking soda or lemon juice), the ADA says there is no evidence these methods work.

Most of us wouldn’t mind making our pearly whites a little brighter. Teeth can get discolored from tea, coffee and wine stains, smoking or simply from growing older. But if you want to whiten your teeth at home with a teeth-whitening kit, here are five things you should do.

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1. Know the risks of using teeth whiteners

“Whitening is very safe, but you should use it judiciously,” says Hadie Rifai, DDS. “Overuse can cause tooth pain or sensitivity. You should consult your dentist before using prescription dental whitening products.”

Additionally, the American Dental Association (ADA) Council on Scientific Affairs has monitored the development of tooth-whitening products for roughly two decades, as they continued to become more popular.

However, Dr. Rifai cautions that if you have periodontal disease, you should not use the home whitening products without first consulting a professional.

2. Be aware of the different types of whiteners

The ADA worked to define exactly what “whitening” means and how the process of making teeth appear whiter works. You can whiten your teeth with peroxide-containing bleaching agents or whitening toothpastes that rely on abrasive agents.

A bleaching product contains peroxides that help remove deep and surface stains on your teeth, actually changing the natural tooth color.

A non-bleaching whitening product contains agents that work by physical (abrasion) or chemical action to remove only surface stains from your teeth.

You should be aware that over-the-counter whiteners contain only up to 10 percent peroxide versus the prescription strength whiteners that contain 20 to 40 percent peroxide.

“Just because the OTC doesn’t give you good results, that doesn’t mean the higher strength whiteners won’t work for you,” Dr. Rifai explains.

3. Ask your dentist if teeth whitening is right for you

When you talk with your dentist, he or she can tell you whether whitening procedures would be effective for you.

For example, if you have yellowish-hued teeth, they will be more likely to bleach well than brownish-colored teeth, while grayish-hued teeth may not bleach well at all, according to the ADA.

4. Understand that bonding and tooth-colored fillings can’t be bleached

The ADA also notes that if you have had bonding or tooth-colored fillings placed in your front teeth, using a whitener will not affect the color of these materials.

That means they will stand out in your newly whitened smile. The ADA recommends that you investigate other options, such as porcelain veneers or dental bonding.

“All dental work should be done after bleaching, because dental fillings don’t bleach,” Dr. Rifai explains. “So if you get a front tooth filled or crowned and then bleach your teeth, that filling/crown will not change color, causing the smile to be unaesthetic.”

5. Look for the seal of approval

Remember, too, that when you select a teeth whitener, just as you do when purchasing toothpaste or any dental care product, make sure you look for the ADA Seal of Acceptance.

Want a whiter smile for the holidays? Healthy white teeth can make you look younger and more attractive, but is a do-it-yourself whiter smile worth the risks? Dr. Rick Dentistry in north Scottsdale explains how over-the-counter (OTC) teeth whiteners can brighten your smile, and how to avoid the pain of tooth sensitivity and potential risk of damage to your roots and gums.

Do over-the-counter teeth whiteners work?

Most DIY whitening methods can be effective, depending on the reason for the discoloration or staining, how carefully the instructions are followed and the desired level of whitening. All teeth whiteners contain the active ingredient hydrogen peroxide (HP) or carbamide peroxide (CP); HP is considered the stronger ingredient. Whitening products have a short shelf-life, so check the expiration date before purchasing.

The FDA allows any product that cleans the surface of teeth to be labeled as “whitening.” Results range from one to three shades whiter for most OTC products, which include the following:

  • Whitening strips.The most popular form of OTC teeth whitening, strips are super convenient. Just make sure the strips don’t slip off.
  • Bleach trays.Some people say this treatment gives the best results, although the trays are somewhat uncomfortable. Be careful to put only the indicated amount of gel in the trays.
  • Paint-on liquids.For best results, carefully apply the recommended amount evenly on the tooth surface. Although more time consuming to apply than other products, this is an especially useful method for spot-treating trouble spots.
  • Whitening toothpaste. Whitening toothpaste just makes teeth temporarily cleaner, It cannot change the color of stained or discolored teeth like the other whitening products.

Note: Teeth whiteners don’t work on dental crowns, porcelain veneers, bridges or bonding material. Be careful to whiten your natural teeth only to the shade of your dental work to keep your mouth looking natural.

How much HP or CP is too much?

The American Dental Association states: “It is known that at concentrations of 10 percent hydrogen peroxide or higher, the chemical is potentially corrosive to mucous membranes or skin, and can cause a burning sensation and tissue damage.” Keep in mind that above 10 percent HP or 35 percent CP can cause you to experience teeth and gum sensitivity, with potential damage to the gum tissue or the root surfaces.

Whiten your teeth the brightest and easiest way possible

If you’re looking for the safest and most effective long-term teeth whitening method, call Dr. Rick Dentistry for an appointment and get your brightest merry Christmas smile ever!

At-Home Teeth Bleaching Options

There are many choices for bleaching teeth at home, the most common include:

  • Tooth whitening strips and gels. Applied directly to the teeth with a brush or a thin strip, these peroxide-based tooth bleaching products usually need to be applied once or twice a day for 10 to 14 days. Results last four or more months and may cost from $10 to $55.
  • Tray-based tooth bleaching systems. With this teeth whitening option, a mouth guard-like tray is filled with a peroxide-based bleaching gel or paste and placed over the teeth for one to several hours a day for up to four weeks. You can buy tray-based tooth whitening systems over-the-counter or have one custom-fitted by your dentist. The cost can range from $150 to $600.
  • Tooth whitening toothpastes. Because they’re mildly abrasive, every toothpaste helps remove stains from teeth. Whitening toothpastes, however, also contain chemicals or polishing agents that help scrub stains from teeth without the aid of a bleaching agent. Tooth-whitening toothpastes are relatively inexpensive and brighten teeth by about one shade. Some whitening toothpastes contain peroxides, but they aren’t left on the teeth long enough to have a whitening benefit.

In-Office Teeth Whitening: Professional Advantages, Costs and Options

Medically Reviewed by: Larry Addleson, DDS, FAACD

En Español

Are you considering teeth whitening to help reinvigorate a smile tainted by discoloration? Professional, in-office teeth whitening is the most popular cosmetic dental procedure in the world today. Unlike home-use systems that incorporate low-dose bleaching agents, in-office whitening takes place under carefully monitored conditions which allow for the safe, controlled, pain-free use of a relatively high concentration of bleaching gel – yielding results that are visible immediately.


  • Produces fastest results.
  • This is the safest form of bleaching.
  • Gum and tooth sensitivity (formerly drawbacks to in-office bleaching) are more controllable today due to thicker peroxide gels (that don’t soak into the teeth as much as previous gels) and the use of desensitizers such as potassium nitrate and fluoride.


  • More expensive than take-home alternatives. Its cost, on average, is $650, compared to $400 for take-home trays and under $100 for over-the-counter bleaching trays or strips.
  • Results can be unpredictable, depending on factors such as age, heredity and the type of staining that is present.
  • In-office bleaching is not a permanent solution. Shortly after treatment is completed, the teeth resume accumulating stains. Many dentists therefore recommend home maintenance follow-up with a lower-percentage bleach that can be kept on the teeth for longer periods of time.

Stains That are Best Removed by a Pro

Chairside whitening removes organic stains or discolorations primarily caused by:

  • Aging. Over time, the teeth darken with a yellow, brown, green or grey cast (which may be due to heredity and/or eating habits). Yellowed teeth tend to whiten most readily.
  • Consumption of certain foods (notably coffee, red wine, sodas and dark-colored vegetables and fruits).
  • Tobacco use.

Stains Resistant to In-Office Whitening

  • Teeth with certain stains – typically those that are inorganic – do not respond well to in-office treatment. In fact, these teeth may look even darker after the surrounding teeth have been whitened.
  • Trauma, which causes the dentin to darken.
  • Tetracycline antibiotics ingested during tooth-formation. These drugs chemically bind with the crystalline structure of both the tooth’s enamel and underlying dentin.
  • Overexposure to fluoride, which can cause fluorosis, resulting in tooth discoloration.

Teeth Whitening vs Dental Veneers

Whitening and veneers are two popular smile makeover treatment options. Weigh their pros and cons with your needs.

Are you a Candidate?

This procedure is not suitable for those with the following conditions:

  • Tooth and gum hypersensitivity. To avoid a hypersensitive reaction, your dentist is likely to recommend take-home bleaching trays with a low concentration of carbamide peroxide – which is not as potent as hydrogen peroxide.
  • Deep and intractable staining. Some stains are resistant to high-concentration in-office bleaches. In such cases, dentists may recommend a supervised regimen of intensive take-home bleaching or alternatives to peroxide bleaching such as bonding, crowns or veneers.
  • Teeth that have become transparent with age. This is particularly true of the front teeth, which are thin to begin with.

Prepping the Teeth

  • Your teeth will likely be given a prophylactic cleaning to clear away plaque and debris that have collected on the surface and between the teeth.
  • A dental exam will be performed (often in tandem with the prophylactic cleaning) to check for potential problems such as severe tooth decay, cracks and gum disease. Bleaches can cause varying degrees of irritation if these conditions are present. Your dentist will likely delay the procedure until such problems have been corrected.
  • Photos may be taken of your teeth, and their color measured on a shade guide. This provides a benchmark for assessing your progress.

The In-Office Whitening Procedure

While details may vary, a fairly standard routine is followed. Typically, the steps involved are not painful or uncomfortable; in fact, many patients doze or watch a DVD or TV during the procedure.

  • A cheek retractor is inserted into the mouth, exposing all the “esthetic zone” teeth (teeth that are visible when you smile).
  • A liquid rubber dam or hardening resin is painted onto the gum tissue to protect against any irritation caused by the bleaching gel.
  • A bleaching gel containing hydrogen peroxide is applied to the esthetic zone teeth and kept on for approximately 15 to 30 minutes.
  • The bleaching gel is suctioned or washed off, and fresh gel is applied for one or more additional periods of 15 to 30 minutes.
  • Some whitening treatments incorporate an intense light that is focused on the teeth and is said to activate or enhance the bleaching process. Opinions vary as to whether this light improves the bleaching outcome.
  • Between gel applications, the teeth are checked to see how well they have whitened, and whether more bleach needs to be applied.
  • After the final gel application, the cheek retractors are removed, the patient rinses and the immediate post-treatment shade change is measured. The teeth may whiten by as few as two to three shades or as many as eight (out of a total of 16). Part of the whitening effect is due to dehydration during the bleaching process, which makes the teeth look whiter than their true new color. That color will emerge after a couple of days.

If a satisfactory level of whitening hasn’t been achieved, your dentist may recommend follow-up in-office bleaching at a future date, and/or a regimen of take-home bleaching trays.

What are Your Options?

A number of brand-name whitening systems are in use at dental offices today. Here are a few such systems available in dental offices:


Known for its gentleness and ease of access, the BriteSmile bleaching system is available at participating dental practices and self-standing BriteSmile whitening locations throughout the country.

The BriteSmile whitening procedure features proprietary hydrogen peroxide gels (concentrations of 15 percent and 25 percent), which are pH balanced to maximize efficacy, and which contain glycerin and water to help minimize tooth dehydration. Dental practices offer both gels, while BriteSmile facilities feature only the 15 percent gel. Generally, the gels are applied to the teeth for three 20-minute intervals.

During each application, the teeth are illuminated with a blue lighting system that is shaped to reach all esthetic zone teeth at the same time.

Total chair time: Approximately one hour.

Cost: At dental offices, prices vary around the country. At BriteSmile centers, $600; $399, if payment is made in advance.

(Read more about Britesmile whitening)

Opalescence Boost

Praised for the viscosity of its bleaching gel – a sticky quality that is considered a major plus in tooth-bleaching – Opalescence Boost relies on chemistry for achieving its effects, and does not include the use of a special light activator. Its 38 percent solution of hydrogen peroxide gel contains a unique patented component called PF, a mix of potassium nitrate (reducing the risk of sensitivity) and fluoride (the enamel-strengthener which reduces the risk of cavities).

Total chair time: One to two hours.

Cost: $500.

(Read more about Opalescence whitening)

Zoom! Chairside

Widely used throughout the country and the world, the Zoom! system features a 25 percent hydrogen peroxide gel and the Zoom! Advanced Power Chairside Lamp, said to accelerate the bleaching process. Generally, the hydrogen peroxide gel is applied three times, each interval lasting 15 minutes. Immediately afterwards, a sensitivity-reducing fluoride paste-gel is applied to the teeth.

To help maintain your whitened teeth, you are given a Zoom! home-use touch-up kit, including custom-fitted whitening trays.

Total chair time: Approximately one hour.

Cost (including take-home trays): $500.

(Read more about Zoom whitening)

Deep Bleaching

Deep Bleaching is not a teeth whitening brand, but rather a multi-phase protocol involving a reversal of the usual chairside bleaching, followed by home bleaching. This technique has a reputation for whitening even the most intransigent stains (due to tetracycline or fluorosis, for example) and for maintaining optimally whitened teeth over the long haul.

Step 1

During an office visit, the dentist takes highly detailed impressions of the teeth and gumline. Based on those impressions, vinyl trays containing bleaching-gel reservoirs are custom-fabricated. Resembling the aligners used in contemporary orthodontics, these trays provide a unique fit that compresses right up to the gumline. The intention is to keep the bleaching gel sealed inside, thus preventing gum irritation and the mixing of saliva with the gel.

Total chair time: 30 minutes.

Step 2

You return to the dentist’s office for a “conditioning visit.” The aim here is not to whiten the teeth, but rather to make them more permeable to oxygen.

  • First, the outer surfaces of the teeth are polished with pumice powder.
  • Next, two coatings of a desensitizing-conditioning agent are rubbed onto the teeth.
  • Your custom-made bleaching trays are loaded with a nine percent hydrogen peroxide gel and pressed onto the teeth. Since the trays are designed in part to protect the gums, the use of retractors and rubber dams is optional – though recommended for patients with extremely sensitive gums. The trays remain in place for 20 minutes.
  • The gel is suctioned out of the trays and off the teeth.
  • The trays are reloaded, reinserted for 20 minutes and then removed.
  • Two coatings of desensitizer are again rubbed onto the teeth.

Total chair time: Approximately one hour.

Step 3

You are sent home with a kit containing your trays, sufficient carbamide peroxide gel to be used overnight for 14 consecutive nights (when saliva flow is at a minimum and least likely to interfere with the peroxide’s bleaching action) and a tooth desensitizer contained in a squeeze bottle. The goal is both to whiten the teeth and to make them more permeable to oxygen.

Step 4

Now with your teeth more receptive to the oxygenating effect of bleach, you return to the dentist’s office – this time for a standard power bleaching session with retractors and rubber dam. Depending on how deeply the teeth have been bleached using the home trays, your dentist will use a nine percent or a 27 percent hydrogen peroxide solution.

Following chairside bleaching, your teeth will have been bleached to maximum whiteness.

Total chair time: Approximately one hour.

Step 5

To maintain maximum whiteness, you continue using your Deep Bleaching Trays overnight once every one to three months. If you drink red wine on a daily basis, you are advised to use the trays overnight once every two weeks.

Dentists who use the Deep Bleaching regimen say it provides permanent deep-whitening if patients follow maintenance instructions.

Cost: The fee for the two in-office procedures, custom-fabricated trays and 14 days of home bleaching, ranges from $800 to $3,500. On average, the fee is $1,250. The price of maintenance bleaching gel is $5 to $7 for each overnight treatment.

About the Reviewer

Lawrence Addleson, DDS, FAACD, of San Diego, CA is an internationally recognized leader in the field of aesthetic cosmetic dentistry. In 1993 he earned his accreditation with the American Academy of Cosmetic Dentistry (AACD) and is one of the few dentists worldwide to complete the rigorous criteria for both accreditation and fellowship, the most prestigious level of clinical excellence achievable within the AACD. Dr. Addleson has held many top positions within the AACD, including president, member of the Board of Directors, and twice chairman of the Board of Governors.

Dr. Addleson earned his DDS in 1969 from the University of Southern California School of Dentistry, and is the founder of The Art of Dentistry, a premier cosmetic and restorative dentistry practice located in San Diego.

Whitening Trays vs. Whitening Strips

Teeth whitening treatments can provide much more than just a brighter smile. For some individuals, whiter teeth can improve their quality of life by making them less self conscious while out at social events with friends or coworkers. For others, teeth whitening treatments can remove years of staining caused by coffee, tea, or other food and drinks with teeth-staining properties. Whatever your reason may be for whitening your teeth, there are now many safe and effective teeth whitening methods worth exploring.

Throughout this article, we’ll outline the differences between teeth whitening strips and teeth whitening trays, while discussing just how easy it is to be on your way to a brighter smile. If you are considering whitening your teeth, and are unsure of your purchasing options, we’ve created this article just for you. At Archtek Dentistry, we sell products that are proven to be effective for our customers. Read more below to learn why teeth whitening trays are far more effective at providing you with a radiant smile when compared to traditional teeth whitening strips.

Whitening Strips vs. Whitening Trays

If you have never used teeth whitening products before, you may be wondering which method of treatment is right for you. While many teeth whitening strip kits are available at major retail stores, they are usually less effective when compared to teeth whitening trays. Many whitening strips offer a low strength whitening solution that does not compare to the solution strength provided by whitening trays. For this reason, if you are searching for the most effective method of whitening your teeth, we would suggest using teeth whitening trays.

Not only do teeth whitening strip kits do a sub-par job at whitening individuals’ teeth, they often leave great room for error during placement of the strips. If not careful, individuals may find that they missed areas during the whitening stage, leaving awkward yellow splotches around areas they did not cover with the whitening strip. Comparatively, teeth whitening trays cover the entirety of the individual’s mouth, ensuring that no areas are left uncovered during the whitening process.

The amount of time needed for whitening is also greatly reduced when using teeth whitening trays. Many teeth whitening strips require continuous use for weeks on end with little result. This can leave users feeling like they’ve wasted their time and money on a faulty product. Whitening trays, however, require fewer uses and provide individuals with a whiter smile and a better end result. For these reasons, you should consider investing in a high quality teeth whitening tray kit.

Brighten Your Smile Today!

If you are looking for a cost-effective teeth whitening solution, browse Archtek Dentistry’s online store of teeth whitening products. Our simple, three-step whitening tray requires only 20 minutes of your time and will leave you with a radiant smile that you’ll continue to be impressed by. We know you’ll be fully satisfied with our offering of quality dental products, which is why all first-time customers receive five percent off their first order with Archtek Dentistry. Visit our online store today to view all our available products and promotions!

If you’re thinking of buying a teeth whitening kit that comes with a blue light because you saw Khloe Kardashian or other celebs hawking one on Instagram—or heard their merits sung on beauty blogs—don’t. After a week of reading some two dozen papers, interviewing three dentists, and trying one of the variety of kits that are out there myself, I’ve found there’s no evidence that lights will improve the appearance of your teeth in a lasting way—even those deployed by a professional or designed by a dentist.

Though some lights can add a temporary boost that fades within a day or so, none ultimately make your teeth whiter than trays of bleach or whitening strips alone. Nor can they shorten the amount of time you have to spend with a mouth full of whitening chemicals to achieve your desired tooth shade. As one dentist who declined my interview request about the merits of lights said, “In my opinion, they’re BS.”

How teeth whiteners work

Despite the variety of kits and systems to choose from, there are two basic ways to whiten your teeth. You can physically scrape stains off of them, which is how many whitening toothpastes works. Or you can take them off chemically with bleach deployed in trays, paint-on gels, or strips, and sometimes in toothpastes. The do-it-at-home versions on Instagram tend to be on the inexpensive side and consist of basic bleach trays and LED lights, but there are kits on the market that go for upwards of $200, and are endorsed by practicing dentists.

Lights are an add-on to the chemical stain removal process that supposedly either heat up the bleach or react with a photocatalyst in the gel to speed the chemical reaction.

Lights that produce heat. These are prevalent in dentists’ offices. But Clifton Carey, a chemist at the University of Colorado who studies the mechanisms behind dentistry, says that in practice, there is simply no evidence that the light systems installed in so many dental practices across the country produce enough heat to make a difference in the speed of the reaction that is whatsoever noticeable or measurable. Study after study shows that if you put the same concentration of bleach on a patient’s teeth, sit them down for the same period of time, and shine a light on one group and not the other, they will ultimately wind up with the same difference in tooth color. If the lights sped up the reaction, you’d expect the group that got the light to have a greater change. And based on this kind of data, it seems that the light can’t simply reduce the amount of time you spend in the chair to achieve your desired results.

In theory, dentists could just crank up the temperature to get a reaction that’s noticeably faster. But too much heat is bad for the soft innards of your teeth—the pulp, which consists of connective tissue and nerves. And though there’s no evidence that the available systems do damage to nerves, says Carey, there’s also probably no reason to risk being the first.

As it stands now, the systems that produce heat do have a short-lived effect that’s separate from the bleach reaction. If you warm teeth, the enamel dries out and turns whiter, says David Sarrett, dean of dentistry at Virginia Commonwealth University. When you wipe off the bleach and first look in the mirror, the effect might leave you more satisfied with what you’ve been sold. But after the tooth rehydrates, the whiteness fades and your teeth will be the same color it would be if you hadn’t used the light at all. (All tooth bleaching will dry out the teeth a little, but the effect will be more pronounced if there’s heat involved.) Because any tooth whitening process can make your teeth sensitive, it’s not advisable to whiten your teeth right before a big meeting or date, even to get the extra temporary boost of whitening.

Photocatalyst-based systems. These use lights that do not generate significant heat. These include the at-home kit IntelliWhite Cool Blue Pro, or the Zoom in-office system. They claim to instead rely on a solution containing a photocatalyst, a chemical that will speed up a reaction when hit with light, according to Jennifer Jablow, a dentist and the creator of the IntelliWhite. Jablow claims her system makes teeth five shades whiter after five treatments of five minutes each; Crest Whitestrips claim you’ll start noticing results after 90 total minutes of use.

It’s possible that (mostly) heat-free lights work, says Carey. But there are no publicly available studies that he or I could find to confirm this. When I asked Jablow for data, she said she has completed independent clinical studies showing the effectiveness of her product but she could not share them with us, which does not do us any good. And anecdotal evidence from user reviews suggests that Jablow’s claim that her product whitens teeth by five shades is overblown. “Where are the white teeth????” asks one. Though some users were satisfied, the product has 2½ stars (out of five) across 37 reviews on the Home Shopping Network.

So, if they don’t offer any lasting benefits, why do dentists sometimes use lights during the teeth whitening process? Well, they’re showy, for one. From spending two days trying out the GLO Science, I can attest to the fact that having a warm blue mouthful of bleach feels more high-tech and official than having a couple bumpy slimy white strips affixed to your teeth.

Lights are also just what patients who favor in-office whitening have come to expect. Light-based whitening systems have been around dentists’ offices for decades, since before researchers started studying how teeth whitening actually works, says Sarrett. If dentists stop using the lights, patients may think the system is subpar. One owner of a company that makes whitening systems that do not use lights told me that he sends clients a script to use to convince patients that it still works: He tells dentists to lie and say they have both systems, but that they’ve been finding that the lightless system works even better. (There’s no evidence that this is true, either; although, again, there is a potential risk in heating up your teeth.)

Companies that sell kits with lights are at least somewhat aware of the doubt that surrounds them. When I called in a GLO Science kit for testing, the assistant who took down my address told me that frankly, many of the kits out there were gimmicks—only kits like the GLO Science that use heat truly work. And when I emailed with Jablow, the creator of the IntelliWhite, which uses LEDs, she told me to steer clear of heat-based systems because of their potential to damage teeth. “Our light is the only one on the market that actually works,” she said.

So, what works?

Sarrett and Carey both say that there are just two factors in getting good results with a chemical whitening kit: the amount of bleach you use and the amount of time it’s sitting there. One session in the dentist’s chair isn’t typically enough to achieve the desired result, which is frustrating for patients. In many cases, teeth become too sensitive from the bleach before they’re as white as the patient wants them to be. In an effort to defy that reality, says Sarrett, “I think a lot of people are looking for a magic bullet.”

The GLO Science kit’s creators claim that the process does not make your teeth sensitive, which would be a benefit over other bleaching systems. But I found that I could make it through only 16 minutes of the recommended 32 on the days I tried it before my teeth began to feel tender enough that I didn’t want to continue.

If you want to whiten your teeth, there’s another reason to skip kits like GLO Science and IntelliWhite: At a couple hundred dollars each, they just don’t cost that much less than going to the dentist, where you will get custom bleach trays or have the dentist start the process and give you custom trays to take home. Though it varies by location and practice, the cost for those services is about $100 to $400 and $650, respectively, and both options are safer for your gums than applying gel yourself with a one-size-fits-all tray.

Or you can go the low-tech route: Multiple dentists I spoke to recommended Crest White Strips. The strips are about $30—just over a tenth of what the GLO Science kit costs. They can take a couple weeks of using multiples times a day, but they’re cheap and proven to work.


One question we get quite often is, “Do the tooth whitening kits from the drug store work as well as the more expensive professional ones you get at a dental office?” I suspect that most people have a hard time justifying the extra expense of purchasing a professional whitening system from their dentist, (at a cost of anywhere from $200 to over $500), versus spending less than $75 at the drug store. The answer to the question is that the drug-store kits, such as Crest White Strips, do work… they just don’t work as quickly and as comfortably as the professional systems. So why would this be?

Over-the-counter (OTC) whitening systems, such as Crest White Strips, use Hydrogen Peroxide as their active ingredient. This is the same active ingredient used in many of the professional tooth whitening systems but in a much lower concentration. With Crest White Strips, this relatively low concentration of hydrogen peroxide is mixed into a glycerin gel, which forms the gel on the backside of the application strips. This glycerin “goo” gets applied to the teeth just like a Band-Aid gets applied to a cut finger; the gel not only covers the teeth but covers a portion of the gum tissue as well. It is for this reason that the concentration of hydrogen peroxide in the gel must be kept relatively low. If it were higher, it would chemically burn the gum tissue. This gel does whiten the teeth but because it is a relatively low strength it takes significantly more applications and thus takes longer than the higher strength professional systems. You may be wondering how the professional systems are any different.

The main difference between the OTC systems and the professional systems is the way in which the chemically active gel is applied to the teeth. The professional systems use a custom-made “tray” that holds the hydrogen peroxide gel in contact with the teeth and prevents it from contacting the gum tissue. The tray is a thin flexible shell of clear plastic that gently rests over the teeth and forms a seal along the gum line.

Figure 1: Whitening tray over teeth with seal along gumline (arrows).

The custom tray is fabricated with small reservoirs to hold the hydrogen peroxide gel on the fronts of each tooth to be whitened. Since the trays are custom made for each individual patient, impressions must be made of the teeth on the first visit so that duplicate models of the teeth can be made with a plaster-like substance. The plastic trays are made using a special machine in our office.

Figure 2: Plaster models of teeth used to create clear plastic whitening trays.

On the second visit, the plastic trays are tried in the mouth to assure good fit and comfort. Detailed instructions are given to the patient on how to properly load the proper amount of bleaching gel into the trays, how to properly insert them, as well as how frequently they should be worn. In addition, the patient is given a small kit that includes:

A protective case to store the bleaching trays in
A shade guide, so the patient can monitor the whitening process at home
An ample supply of bleach (4 tubes)
1 tube of whitening toothpaste
1 tube of desensitizing gel
A travel carrying case to hold all supplies

Figure 3: Loading bleaching gel into the plastic tray.

At Northside Dental Care, we offer a variety of whitening gel strengths, which are chosen based upon the severity of tooth discoloration and age of the patient. Generally speaking, younger patients have less tooth staining than older patients and are more prone to developing tooth sensitivity during the whitening process. Younger teeth have larger pulps (nerves) that have nerve ending closer to the surface of the tooth, thus are more prone to sensitivity from whitening gel. Older teeth have pulps that are further receded toward the inside of the tooth and nerve channels within the dentin that are more calcified (shielded) from the whitening gel. Therefore, since younger teeth are generally whiter to begin with and more prone to sensitivity, we prescribe lower strength gel for younger patient. Conversely, since older teeth are generally darker to begin with and less prone to sensitivity, we can prescribe a higher strength gel for older patients. All concentrations of gel will work; it’s simply a matter of optimizing patient comfort and whitening effectiveness.

So, how long does it take to whiten teeth? Well, that depends on how dark the teeth are to begin with, what degree of whitening is desired, and how frequently the whitening gel is applied. The most dramatic whitening is usually noticed within the first week or two and most people reach their desired shade within a month. Those results can be attained by whitening for 30 minutes per day, each day of the week. Darker teeth, or those teeth that are stained intrinsically (from deep within the tooth), will take longer to whiten, but most severe cases can be satisfactorily completed with about 3 months. It’s rare to find teeth that can’t be whitened at all; even teeth discolored from Tetracycline can be whitened to some degree with modern professional systems.

Please feel free to give us a call to ask questions about professional whitening, or ask one of us here in the office at your next visit. We are here to help!

In-Office vs At-Home Teeth Whitening

How They Work

In-office teeth whitening is performed by trained dental professionals providing for safe and reliable bleaching results. The results of professionally administered in-office whitening tend to be better because dentists use higher-concentration bleaching gels. There are a number of popular in-office whiteners including Zoom, Britesmile, Opalescence and Lumibrite whitening. Their mode of application and cost varies from product to product, but the in-office whitening process itself is relatively similar for all of the products.

Your dentist will “prep” your teeth to clear away plaque and debris prior to treatment. In addition, a thorough dental exam will be performed to ensure optimal tooth and gum health. Pre-treatment photos may be taken to let you see the before and after changes.

To begin treatment, a cheek retractor is used to expose the teeth. A liquid rubber dam or hardening resin is applied to the gum tissue for protection. A hydrogen peroxide bleaching gel is then applied to the teeth where it remains for 15 to 30 minutes. The gel is then cleaned off and reapplied for one or more additional periods of 15 to 30 minutes. Certain whitening treatments (like Zoom) incorporate a high-intensity light to help activate/enhance the bleaching process. Results will be visible immediately, though the full effect of treatment will not be seen for a couple days.

Your dentist will discuss ways to maximize the whitening effect by suggesting you avoid certain foods that can cause discoloration. You may also receive a take-home whitening kit or pen to help maintain your whitened smile.

(Read more about in-office teeth whitening)

At-home teeth whitening is a do-it-yourself alternative to professional teeth whitening. At-home whitening typically costs less than professional solutions and also offers the convenience of doing it yourself rather than scheduling an appointment with a dentist. That said, at-home whitening products have lower concentrations of hydrogen peroxide, meaning they may not offer the same degree of shade changes that you get from professional whiteners. Products like brush-on whiteners, strips or trays can be purchased online, at pharmacies and grocery stores, etc. Higher-concentration at-home whiteners can be purchased through your dentist. You may be surprised to learn that some dentists believe that in-office whitening results can be achieved at home with these dentist-dispensed kits. The reasoning for this is that correct, ongoing use helps intensify the bleaching effect, meaning that multiple applications over time can result in greater shade change.

The mode of application varies significantly depending on the type of product used. However, it is recommended that the best time to begin an at-home whitening regimen is after a professional dental cleaning. This can help you achieve the best results. It is possible to overdo it when it comes to tooth bleaching, even with lower concentration at-home products. Follow the instructions carefully to ensure you don’t cause yourself more harm than good.

In addition to the standard trays, strips and brush-on applicators, there are other products that include things like whitening toothpaste, mouthwash, floss and even chewing gum. Take these products with a grain of salt. While they may offer minor, short-lived whitening, the results pale in comparison to the effects achieved with more traditional whitening methods. (They are not comparable in any way to in-office whitening.)

(Read more about at-home teeth whitening)

When it comes to your teeth, you only want to use the best and most effective products. You choose everything from your toothpaste, to mouthwash, to dental floss carefully to ensure you keep your smile healthy. But what about your whitening products?

There are so many options out there, and it can be tough to know which whitening method is best for your teeth. Let’s talk a bit about the reasons whitening works, and two of the most popular methods:

  • whitening kits you can use at home;
  • and professional treatments at the dentist’s office.

Why Whiten?

If you have stained, dull, or yellow teeth you might find yourself hiding your smile. It’s important to feel confident when you smile, so using whitening products is a simple way to get that confidence back. tells us how these whitening products work, “Whitening involves applying bleach solutions to the teeth. The bleach attacks the highly colored organic molecules that lodge between the crystals of tooth enamel (the outermost tooth covering) or in the dentin (the tooth material under the enamel). It’s these organic particles that give the teeth a stained appearance.” Applying a whitening solution to your teeth can restore them to their dazzling shade of white in a short amount of time.

About at-Home Whitening Kits

The American Dental Association’s Mouth Health blog breaks down the process on at-home whitening kits, “Peroxide-containing whiteners actually bleach the tooth enamel. They typically come in a gel and are placed in a tray that fits on your teeth. You may also use a whitening strip that sticks to your teeth.”

Buy a Pearly Whites At-home Teeth whitening kit online for $ 99.95 $ 49.95, that’s $ 50 off.
You can get these kits at your local pharmacy or even order them online. They typically come in varying strengths, and the strength of the bleaching agent can impact the price of the kit. The kits generally use a bleaching formula similar to those used by a dentist, with the main difference being that you’re doing the work to mold the mouth trays, and you aren’t paying for the dentist’s time in supervising the prodedure.

About Dental Office Whitening Treatments

WebMD explains the basics of getting a whitening treatment at your dentist’s office, “The most common one involves custom-made trays filled with bleaching solution that fit firmly over your teeth. Because your dentist supervises the procedure, a stronger bleaching solution can be used than what’s found in home kits.” The process can often be done very quickly, and you can leave the dentist’s office with drastically whiter teeth the same day you get your treatment.

Which Method Should You Use?

First things first, talk to your dentist and see what they say. They know your teeth better than anyone, and they will probably have some good advice about which method you should use.

  • Choose an at-home kit if you don’t have far to go. If your teeth aren’t too dull or stained, then you might want to consider using a kit at home. If you don’t need to make a huge improvement, then an at-home kit will give you great results.
  • Choose a professional whitening session if you want to see drastic results. If you have lots of stains and discoloration, then a dental visit might be in order. Professional whitening at your dentist’s office can drastically whiten your teeth in a very short amount of time. Dental Health’s blog shows how fast these treatments can work, “Your dentist will need to assess your teeth to make sure you are suitable for the treatment. Once it has been agreed, this procedure usually takes about one hour.” One hour to whiter teeth, that’s fast!
  • Choose an at-home kit if you’re on a tight budget. These kits are typically cheaper than a professional whitening session at the dentist. This is because you are obviously doing all of the work yourself, so you aren’t paying for the dentist’s time. A professional whitening session can be pretty expensive as Your Dentistry Guide illustrates, “in-office bleaching is more expensive than take-home alternatives. Its cost, on average, is $650…” Depending on the at-home kit you purchase you will probably pay a lot less – the Pearly Whites kits cost as little as $59.99. You might get a whitening formula that is slightly less powerful than what they use at the dental clinic but for many people that’s not an issue as their teeth don’t require very much work to whiten.
  • Choose a professional whitening session if you have specific dental concerns like fragile or problematic teeth. Since these sessions are performed by a certified dentist, you will always be under the care of a professional.

Whichever method you choose, whitening your teeth can improve your self-confidence and make you feel proud of your smile, so get whitening today and start seeing the difference a brighter smile can make!Save

Professional in-office whitening treatments

Cosmetically conscious generations continue to demand teeth whitening at a rate that grows year after year since the early 2000’s. This growing demand has created more opportunities for at home teeth whitening companies to offer affordable teeth whitening to people of all incomes. If it were not for the inconvenience of a dental visit accompanied by a price tag ranging from $300-$1,000+ everyone would visit the dentist for an instant 8 shades whiter smile; however the average consumer’s budget will not allow it.

Dentist offer custom teeth whitening trays as well as 2 types of teeth whitening services with the first of the two services being optimal yet not affordable to the majority.

Dentist Provided Custom Whitening Trays

The patient will use their custom fitted teeth whitening trays in the convenience of their own home or as they go about their day at any time they wish, without their speech or appearance being impaired during whitening treatment. Whitening gels can be purchased either online or from their dentist however dentist typically mark up the cost up by 100% or greater. There is absolutely no difference between the whitening gels sold online or from the dentist so it is best to purchase whitening gel from an online teeth whitening retailer.

Duration: Cost: Expectation:
1-3 hours per night for 1-3 weeks $300-$1,000 about 5-8 shades whiter

In office Whitening Treatments

Dentist offer a standard teeth whitening treatment with or without a halogen light. Both services begin by applying a protective layer to the gums to minimize the contact of the teeth whitening agent to the gums. Contact will cause a non-threatening irritation to the gums. Once the protective layer is in place the teeth whitening agent is then painted on to the surface of the teeth. The whitening gel used varies by request or the preference of the dentist but will either be carbamide peroxide or hydrogen peroxide based. From this point patients will usually have the option of using a halogen light to accelerate the whitening gel, thus breaking down the stains exponentially faster. Those who opt out of the halogen light or are not offered will typically be asked to return for multiple treatments to achieve their desired level of whiteness.

Dental Bleaching With halogen light

Duration: Cost: Expectation:
1 hour $600-$3,000 about 8 shades whiter

At Home Teeth Whitening Systems

All at home teeth whitening systems are effective to a degree however only one will achieve whitening results comparable to those achieved at the dentist. Below is a scale of most to least effective at home teeth whitening systems/tools.

Custom Fitted Teeth Whitening Trays

Few consumers are aware that custom whitening trays can be purchased online at a cost savings of 200% or greater. The customer purchases their custom teeth whitening system from an online retailer such as Once their kit is received they will reference to the instructions supplied for tips on taking good dental impressions. This process will take about 5-8 minutes in total for both the upper and lower teeth. Once completed the customer will place their impressions in the pre-paid, pre-addressed envelope and mail back to the dental lab they purchased from. These labs are typically the same labs that service dentist across the country so rest assured the quality will be equivalent to that received from the dentist. Within 1-2 weeks the custom trays will be in the customer’s mailbox and ready for their teeth whitening treatment to begin.

Duration: Cost: Expectation:
1-3 hours per night for 1-3 weeks $139-$189 (cost typically varies by the quantity of gel supplied with a kit) about 5-8 shades whiter (more frequent treatments result in whiter the teeth)

Teeth Whitening Pens With LED Whitening Light & Protective Tray

The LED teeth whitening system typically comes equipped with a teeth whitening pen tipped with a brush used to apply the gel evenly across the frontal upper and lower teeth. It is best to purchase from a retailer that uses carbamide peroxide whitening gel because it contains a “sticky” formula that bonds the gel to the teeth thus preventing the gel from running off the tooth’s surface. Once applied, the protective tray is inserted to guard the lips from coming in contact with the gel. Last, the user will insert the LED whitening light for 15-30 minutes to accelerate the whitening gel which can remain in the mouth for an additional 20 minutes and as long as 3 hours.

Duration: Cost: Expectation:
30 minutes to 2 hours per day/night for 1-3 weeks $30-$60 about 3-6 shades whiter

While effective, teeth whitening strips can be a bit of a nuisance due to frequent slippage caused by saliva production. Simply apply a set of strips 1-2 times daily for 30-120 minutes (varies by package). Expect splotchy results around the crevices of the teeth due to the whitening strips ability to maintain prolonged contact with the tooth.

Duration: Cost: Expectation:
30-120 minutes per day/night for 1-3 weeks $40-$70 about 2-4 shades whiter

Boil’n Bite Whitening Trays

The second best whitening treatment is referenced to as boil’n bite whitening trays. The customer is to place their unformed trays into boiling water for a period of time that allows the material to soften. After drying the tray it is then placed in the mouth and bit down on until the material hardens. Negatives of boil’n bite whitening trays include: Difficult to get a deep, accurate impression, bulky in the mouth, extreme speech impairment during 1-3 hour whitening treatment, inconsistent whiteness on teeth (splotchy results).

Duration: Cost: Expectation:
1-3 hours per day/night for 1-3 weeks $5-$20 (gel not included) about 2-4 shades whiter

In conclusion:

Whitening strips are the most popular teeth whitening method, however with the average cost being $50 it only makes sense to spend another $20-$40 and upgrade to a dental quality set of custom fitted teeth whitening trays identical to those the dentist will charge $300-$1,000.

Is Professional Teeth Whitening Worth It?

Sep 22, 2017 · 2 min read

Before we begin, it’s important to note that while our natural teeth are not perfectly white, brightening your smile by 2–3 shades could make all the difference. You’ll always want your teeth to look natural and cosmetic dentistry can do the trick.

Our teeth stain and endure some wear over time. That’s why teeth whitening is available and very convenient for people to access. Yes, all those coffee breaks were doing some damage.

The bad part? Teeth whitening is considered cosmetic and is not generally covered under dental/medical insurance policies.

The best part about professional teeth whitening is that it only costs a few hundred dollars and can really give you the confidence you need. There are various methods to giving your teeth that great glow.

You could opt into bleaching or a non-bleaching method. In-office sessions or chairside bleaching is recommended for those looking for a dramatic improvement to their smile. Store-bought whitening strips or gels don’t really hold a candle to the improvement executed by a dentist.

Another method to teeth whitening is getting a take-home solution from your dentist but again, this won’t be supervised by a dentist.

Long story short? Professional teeth whitening IS worth it. When you just need to have a better, brighter smile, the pros know what they’re doing and can give you the best results. Searching ‘dental care near me’? Look for whitening, and dental implants costs at and book an appointment with a dental professional today.

If you feel ashamed to share your smile with those around you because of yellowed teeth, stains, or discoloration, teeth whitening may be for you. This cosmetic treatment can whiten your teeth for a dramatically brighter, uniform smile and a major boost in self-confidence. However, when your cosmetic dentist gives you a price, you may begin questioning whether professional teeth whitening is really worth the cost. Dentists, as well as friends and family members who have had professional whitening, will typically agree – the treatment is well worth the cost. Madison dentist Jay Hazen helps patients to consider the ways in which professional teeth whitening is the superior, cost-effective choice, by looking at the bigger picture.

Over-the-Counter Products Fail to Deliver

True, those over-the-counter (OTC) whitening strips are much less expensive than professional whitening. What you may not realize is that the products you can buy from sources are not nearly as powerful. The ingredients treat surface stains. However, discolored teeth have stains on the surface, and beneath the surface. No matter how many over-the-counter products you use, or how often, you will not be able to achieve the full whitening that you can expect from professional treatment. In addition, OTC products may cause tooth sensitivity, while overuse can damage your teeth.

As for cost, imagine your professional teeth whitening will cost $500, but you choose to spend $30 per package of white strips once every two months for 3 years. By the end of the third year, you will have spent $540 on white strips without ever achieving a truly bright, white smile.

You Don’t Want to Brush Your Enamel Away

Just like with OTC whitening strips, attempting to remove stains with brushing and flossing fails to deliver. True, whitening toothpastes, regular brushing, and regular flossing are significant in addressing surface stains. However, you may assume brushing vigorously and often can improve whiteness of your teeth. Unfortunately, the uppermost layer on your teeth – called enamel – may become weakened and worn down if you over-brush, consistently use abrasive toothpastes, and use anything stronger than a soft-bristle toothbrush.

Weakened enamel cannot protect your teeth from tooth decay as successfully, and may lead to tooth sensitivity. In this case, you may end up spending money restoring the effects of weak teeth, rather than enjoying the benefits of a gorgeous smile.

Results Are Comfortable and Long Lasting

Professional teeth whitening is available in a variety of forms, including in-office and take-home, as well as different formulas depending on the sensitivity of your teeth. However, all professional teeth whitening treatments take your comfort into account. Your dentist will protect your gums, and choose a treatment course best suited to your needs.

In addition, while professional teeth whitening may last six months to two years, it also has the potential to last up to 10 years, according to the American Academy of Cosmetic Dentistry (AACD). Teeth whitening reaches deep below the surface of your teeth to brighten and whiten from the inside out. You can expect a smile at least eight shades whiter, if not more, for several years – simply practice excellent optimal daily hygiene, and your investment will truly pay off in the long run.

Consult a Cosmetic Dentist

If you are unhappy with the appearance of your smile because of discoloration, teeth whitening may offer you the brighter, dazzling smile you desire. To learn more about teeth whitening options, and associated costs, contact a cosmetic dentist.

Professional Teeth Whitening: Is It Worth It?

Do you have dull, stained, or discolored teeth?

Many patients attempt to brighten their smile with popular solutions like charcoal toothpaste, whitening mouthwashes, and over-the-counter whitening solutions. While some may notice a change in the color of their enamel, most patients experience barely noticeable results with over-the-counter whitening solutions.

At the Morristown Cosmetic Dentistry, we offer a wide range of cosmetic solution to enhance the appearance of your smile. One of the most popular and effective solution to address dull, stained, or discolored teeth is professional tooth whitening. At our Morristown, NJ dentist office we offer both in-office teeth whitening and take-home teeth whitening.

In this post, we will explore some of the top benefits of professional teeth whitening.

Over-the-Counter VS Professional Teeth Whitening

As noted, over-the-counter whitening often promises long-lasting, dramatic results. In many cases, patients end up wasting money and time trying to reach their ideal results with over-the-counter teeth whitening solutions.

Unlike over the counter teeth whitening, professional teeth whitening is designed to penetrate the tooth enamel, which creates a deeper, more thorough whitening treatment. With professional teeth whitening, patients can eliminate stains and discoloration on their tooth enamel. Many patients choose professional tooth whitening because it offers long-lasting results, natural-looking results.

The Benefits of Professional Teeth Whitening

Professional teeth whitening offers many benefits for patients who want to transform their smile.

Benefits of professional teeth whitening include:

  • Achieve a whiter smile in a short amount of time
  • Improved confidence
  • Professional grade bleaching agents can deliver long-lasting, dramatic results
  • Treatment is designed to meet your unique cosmetic goals
  • A safe and effective solution to improve your natural smile
  • Quick treatment
  • Cost-effective

Teeth Whitening in Morristown, NJ

Do you want to get one step closer to a whiter, brighter smile? Visit Dr. Victor Gittleman of Morristown Cosmetic Dentistry for the care you need. To schedule your cosmetic consultation today, call (973) 287-3337 or request an appointment online.

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